B2B and B2C e-commerce capture even Valchiusella
The collaboration with “Le Tome di Villa” is a long-established partnership: it was 2018 when Matteo needed to expand his network of quality retailers by selling his niche product also through a B2B e-commerce.
Today the digital project continues and is renewed with the development of the new B2C e-commerce, a tool through which also private individuals will be able to buy Valchiusella toma cheese online.
Laser, faced with the request to create a new B2C e-commerce, was not caught unawares and deployed all its technical, strategic knowledge to support Matteo Villa and make him take a further step forward along his digitalisation path.
“Le Tome di Villa” has been a quality brand since 1968, when Vinicio Villa – fascinated by the Valchiusella area – decided to become a toma cheese refiner. Today the baton has been picked up by his grandson, Matteo who, following in his grandfather’s and father’s footsteps, continues to offer his customers top-quality, highly successful products.
Torino